Build.
Get Found.
Get Recommended.
Work
/ Selected projects, named by industry to respect our clients' confidentiality
- 01
Custom AI ERP Application
Health & Wellness 2025–2026
Custom ERP software that uses AI to track resources for a fast-growing health and wellness business.
One source of truth, ~30 hrs/week saved
Build
- 02
Viral Shopify E-Commerce Brand
Cosmetics 2025
Rebrand, Shopify rebuild and a custom bundle-builder app, supporting its expansion from the US into the UK.
18% more completed checkouts
Build · Get found · Get recommended
- 03
Cybersecurity Website & Blog
Cybersecurity 2023–2025
Corporate website and blog built to strict accessibility requirements, with ongoing SEO.
Outpaced peers' organic growth by 12%+
Build · Get found · Get recommended
- 04
Tech Sales Prospecting Platform
B2B SaaS 2024
A B2B SaaS web app that helped tech sales teams research and prospect emerging startups.
21% more qualified leads
Build
- 05
Wellness SEO/AEO Campaign
Wellness 2023–2024
A 24-month SEO and AEO campaign targeting highly competitive medical search terms.
10x organic clicks, year on year
Get found · Get recommended
Services
Most businesses hire one agency to build, another for SEO, and nobody for AI. We do all three as one team, so each step sets up the next.
01 Build
Websites, apps & software
Fast, accessible websites, Shopify stores, custom apps and internal software, built to grow with you and ready to rank from day one.
Web · Shopify · Custom apps · Software
02 Get found
SEO, analytics & research
Research, technical SEO and content that put you in front of people searching for what you sell, with analytics that show what's working.
SEO · Analytics · Research
03 Get recommended
AI visibility (AEO)
More customers now ask an AI assistant before they search. We help make your business the answer they're given.
ChatGPT · Perplexity · Gemini · Google AI Overviews
Back to 01: each result shapes the next build
Apps
We design, build and run our own software products. Owning the whole lifecycle is how we learned to build yours properly.
Review Optimiza
A Shopify app that automatically syncs your latest reviews from the biggest review apps into structured data, so your star ratings show up in Google and AI assistants like ChatGPT can see what customers think. Free to get started.
review.optimiza.com.au(opens in a new tab)More apps
New tools built on the same idea as our client work: help businesses use AI to get found, earn trust and sell more.
Small team.
Senior people.
No hand-offs.
Developers, SEO analysts and AI specialists working as one team. The people who build your product are the people who get it found, so nothing gets lost between agencies.
With offices in Los Angeles and on the Gold Coast, our days overlap with yours in the US and Australia, and your project keeps moving close to around the clock.
Always-On AI Agents: What Dots, Muse and Grok Bot Mean for Business
AI Tools · Automation · E-Commerce
OpenAI, Meta and xAI now sell AI workers that keep going after you log off. What they can do, how to trial one safely, and how to get your site ready for them.
Naveed Mahmoudian
7 min read
How to Get Your Business Cited by ChatGPT, Perplexity and Google’s AI Answers
AEO · SEO
A practical AEO guide for small businesses: how AI assistants choose their sources, what makes a page citable, and how to measure whether it’s working.
Destiny Flaherty
4 min read
Shopify and AI Shopping: How to Get Your Products Recommended by ChatGPT
E-Commerce · Shopify · AEO
Shoppers now ask AI assistants what to buy, and Shopify stores can sell right inside those chats. What it takes for your products to be the ones that get recommended.
Destiny Flaherty
4 min read
Custom Software vs SaaS in 2026: When Building Your Own Actually Pays Off
Custom Software · Automation
Off-the-shelf tools are fast and cheap to start, until you’re paying for seats nobody uses and gluing five apps together with spreadsheets. A practical way to decide when custom software is worth building.
Naveed Mahmoudian
4 min read
SEO in 2026: What Still Moves Rankings When Google Answers First
SEO · AEO · Analytics
AI Overviews now answer many searches before anyone clicks. What still earns rankings and customers in 2026, and what small businesses can safely ignore.
Destiny Flaherty
5 min read
Let's
talk
Tell us what you're building and where you want it to be. We'll reach out within 24 hours.
hello@optimiza.com.au
Los Angeles, CA, USA
Gold Coast, QLD, Australia